✳︎Restaurant Branding

Hopeberry

Food photography, menu design, and campaigns that grew guest traffic by roughly 45%.

✳︎

Overview

Hopeberry is a trendy fusion restaurant in Dhaka with a cozy, lifestyle-inspired ambiance. It needed to stand out in a saturated F&B market and attract consistent guest traffic.

Project goals

✳︎Increase footfall by boosting brand visibility

✳︎Build a strong social media presence

✳︎Showcase food and ambiance professionally

✳︎Drive repeat visits through campaigns

✳︎

Execution

01Captured 200+ professional food and ambiance shots

02Redesigned the menu with bold visuals and strategic highlighting of high-margin items

03Ran social campaigns for offers, chef's specials, and seasonal items

04Managed the page with 3–4 posts weekly, optimizing as we went

✳︎

Results & impact

Guest footfall grew around 45% within 3 months

Roughly 7,500 new social followers with consistent engagement

Weekend table bookings up about 30%

Highlighted menu items sold roughly 22% more

Branding, photography, menu design, and campaigns working together drove stronger loyalty and steady guest traffic.